What you need to know in advertising today

Ethan Miller/Getty Images

The threat that 5G poses to the cable business is so ominous that
industry analysts are trying to handicap just how many people
will cut the cord as a result.

Specifically, some analysts are already taking guesses as to how
many customers will bail on cable giants like Comcast and Charter
if wireless carriers moving into fixed home broadband as
expected.

And the early estimates of how many homes at risk are in the
millions.

To read more about what analysts are saying about 5G disrupting
the cable business,
click here.

In other news:

The Atlantic hired a Facebook news exec to figure out how
to get more people to pay for its content — but maybe at a lower
price point. The Atlantic has hired Alex Hardiman,
head of news products at Facebook, as chief business and product
officer.

US President Donald Trump continued to accuse Google of bias on
Wednesday, after he posted a video showing that the search firm
had promoted President Obama’s “State of the Union” address every
year, but failed to promote
Trump’s

. But BuzzFeed found
that Trump wasn’t telling the truth and that Google did in fact
promote his address in 2018.

More than 160 Facebook employees are pushing back against what
they call the company’s “intolerant” liberal
culture.Posters promoting the group and attacking
the “outrage mob” have appeared around campus, and debates among
employees have broken out across Facebook Workplace over the
company’s approach to politics.

Bernie Sanders has escalated his war with Amazon, saying he will
ask OSHA to investigate “unsafe working conditions” in
warehouses. He said: “There are deeply
disturbing stories about working conditions at fulfillment
centers run by Amazon and its contractors.”

SVMK, the parent company of SurveyMonkey, filed Wednesday for an
initial public offering. The company is seeking
to raise as much as $100 million, but hasn’t yet said how many
shares it will sell.