Technology
Trust in social media companies has deteriorated following Facebook’s Cambridge Analytica scandal: CHARTS
Facebook is still in recovery mode, six months after the scandal over political research firm Cambridge Analytica and how it improperly obtained Facebook profile data for as many as 87 million users.
Facebook’s share price hasn’t fully recovered from its single-day market cap loss of $150 billion in July. Now, the burden falls on the social network to win back the confidence of its users. A study of US consumers shows that Facebook has its work cut out for it, however.
As this chart from Statista shows, the Cambridge Analytica scandal seems to have resulted in a broader loss of user trust in social media platforms, which would include the likes of Twitter, as well. Only 27% of US consumers surveyed said they felt confident that their data is kept secure by social media companies, and 37% saying they didn’t.
For comparison, 53% said they trusted banking companies to safeguard their information, while only 13% said they didn’t.
Shayanne Gal/Business Insider
-
Entertainment7 days ago
Earth’s mini moon could be a chunk of the big moon, scientists say
-
Entertainment7 days ago
The space station is leaking. Why it hasn’t imperiled the mission.
-
Entertainment6 days ago
‘Dune: Prophecy’ review: The Bene Gesserit shine in this sci-fi showstopper
-
Entertainment5 days ago
Black Friday 2024: The greatest early deals in Australia – live now
-
Entertainment4 days ago
How to watch ‘Smile 2’ at home: When is it streaming?
-
Entertainment3 days ago
‘Wicked’ review: Ariana Grande and Cynthia Erivo aspire to movie musical magic
-
Entertainment2 days ago
A24 is selling chocolate now. But what would their films actually taste like?
-
Entertainment3 days ago
New teen video-viewing guidelines: What you should know