Report reveals Generations Z’s favorite online apps and platforms

Are your favorite apps starting to feel outdated? Do you want to find the next big social media trend before it shows up on Facebook? Well if you’re searching for the next big thing, you should look to the most influential audience on the internet: Generation Z.

Born between 1995 and 2010, Gen Z has grown up with the internet and smartphones and spent their entire lives adapting to new technology. This is a generation that watches Netflix twice as much as cable TV, the generation that would rather stream music with ads than buy an album and own it forever.

Zebra IQ, a marketing and insights tech company, recently released a report detailing Gen Z ‘s online habits and interests, including their favorite apps, popular slang, and most-liked brands and influencers. We explored Gen Z’s favorite apps based on Zebra IQ’s data to try and get a better understanding of why they’re so popular.