Ford reveals teaser image of electric SUV Tesla rival

The
Mustang-inspired fully-electric performance utility from
Ford

Ford

• On September 6, Ford
  released its first teaser image of the codenamed “Mach 1”
  vehicle, the company’s first all-electric car that is inspired
  by the classic Ford
  Mustang. 
• This vehicle’s planned range is 300 miles per
  charge and it is set to go on sale in 2020, with an
  expected entry-level price of under $40,000. 
• Ford has stated it plans to invest $11 billion in
  its electrification efforts. As part of its plan, the company
  has said it will launch 40 new electrified cars worldwide by
  2022.

Ford recently released its first teaser image of the codenamed
“Mach 1,” the company’s first all-electric car that is inspired
by the classic Ford Mustang. 

The release of the teaser image Thursday comes only nine months
after the company
first announced its intention to produce a high performance,
battery-electric crossover at the Detroit Auto Show in January.

The company said the vehicle will have a range of 300 miles per charge and
will go on sale in
2020. With an expected entry-level price of
under $40,000, Ford will be competing with comparable
electric car models like the Tesla Model 3 and the Chevy Volt
sell for $37,100 and
$34,095,
respectively. 

The Mach 1, which is the model’s temporary codename, looks to
draw inspiration from the Ford Mustang. The teaser image
showcases the three taillights that are so popular with Mustang
fans, as well as the curved coupe-like roof. Mach 1 is a historic
name for a high performance model of the Mustang, and the choice
has become controversial. The company
has back-tracked on keeping the name for this new electric
model after it was poorly
received by Mustang purists.  

While the Mustang is the primary inspiration, the design of the
steep rear hatch calls to mind BMW’s
X6 and
X4 crossover models. Ford has stated it
plans to invest $11 billion in electrification and release 40
new electric model cars by 2022.

The car
was developed by Ford’s Team Edison, a small, start-up
styled squad headquartered in Detroit’s old Corktown
neighborhood, who released
a Medium post on Thursday touting their work on the
car. 

A short video touting the Mach 1 entering a Detroit garage can
also be found
on YouTube: