Google executive buys custom Rolls-Royce Dawn convertible

Benjamin Treynor Sloss
customized Rolls-Royce Dawn Black Badge
Rolls Royce Motor Company

• A top Google executive
  picked up his customized Rolls-Royce
  Dawn Black Badge at a ceremony during this year’s Pebble Beach
  Concours d’Elegance.
• Benjamin Treynor Sloss, Vice President of Engineering
  at Google and noted car connoisseur, received his customized
  car at a Rolls-Royce Collectors Cocktail Reception on
  Saturday night.
• 
  “The first time I saw the livery the Rolls-Royce
  team had created for the Dawn, I burst out with ‘O my God,
  that’s unreal – I love it!!'” Sloss said in a
  statement. 
  

  ---

A top Google executive picked up his customized Rolls-Royce
Dawn Black Badge at a ceremony during this year’s Pebble Beach
Concours d’Elegance.

Benjamin Treynor Sloss, Vice President of Engineering at
Google and noted car connoisseur, received his custom car at
a Rolls-Royce Collectors Cocktail Reception on
Saturday night when it was presented by Torsten
Müller-Ötvös, Chief Executive Officer of
Rolls-Royce. 

“The Rolls-Royce Dawn Black Badge is the most
uncompromising expression of open-top luxury in the world, and
Ben’s personal vision has demonstrated that Black Badge
Rolls-Royces can be some of the most beautiful statements of
automotive power on the road today,” said Müller-Ötvös, in a
statement when presenting the car to Mr. Sloss.

The Rolls-Royce Dawn Black Badge is a two-door coupe with
four usable seats for adults. The Black Badge model line of cars
has been consciously advertised and made
to appeal to a younger generation of buyers. A standard
Rolls-Royce Dawn starts
at $335,000.

A view at the customized
steering wheel and dashboard.
Rolls
Royce Motor Company

Sloss custom designed the car by working with
the Rolls-Royce Motor Cars Los Gatos dealership
and the Rolls-Royce Bespoke Collective in Goodwood, England.
The car’s color scheme features a striking yellow about the main
bodywork, while being contrasted with a dark navy blue called
“Pikes Beak Blue.”  

The same color scheme extends into the interior of the car,
with the leather seats, dashboard, tonneau cover, and rear seat
waterfall all in Pikes Peak Blue, while the seat piping, door
interiors, and pinstripe applied to the dashboard are all in the
bright yellow. 

“Our racing cars carry the colors of the flag of Modena in
Northern Italy. I wanted to see what Rolls-Royce could do with
those same colors,” said Mr. Sloss in a statement. “The first
time I saw the livery the Rolls-Royce team had created for the
Dawn, I burst out with ‘O my God, that’s unreal – I love it!!’
It’s outrageous, it’s over the top… it’s perfect. I still grin
every time I see it.”

A look at the customized
leather seats.
Rolls Royce Motor
Company