L-R) Manuel Rivera, CEO Groupo Expansion, Justin Byam Shaw, Chairman ESI Media, Anna Jones, CEO Hearst, Michael Roth Chairman & Chief Executive Officer Interpublic Group and...
Neil Hall/Reuters Federal prosecutors investigating media-buying practices in the ad industry have begun issuing subpoenas as part of the probe, according to the Wall Street Journal. One...
Justin Sullivan/Getty Images Facebook is banking on its ephemeral format Stories to boost its stalling growth — and sustain its ad revenue. The company announced Wednesday that it...
You & Mr Jones With the current ad agency model taking fire from all sides, former Havas chief David Jones believes that his brand-tech company You &...
Getty Instagram’s cofounders are leaving the company. On Monday night, Kevin Systrom, CEO of the Facebook-owned photo-sharing app, announced that he and fellow cofounder Mike Krieger...
Brian Roberts, chief executive officer of Comcast, arrives at the Sun Valley Resort for the annual Allen & Company Sun Valley Conference, July 10, 2018 in...
Denis Linine/Shutterstock Adobe confirmed on Thursday that it will acquire Marketo for $4.75 billion. Marketo is a privately held marketing automation company. Private equity firm Vista Equity Partners...
Proctor & Gamble chief marketing officer Marc Pritchard Getty/Phil Cole The future of media agencies is as grim as ever, according to a new report by...
Jordan Glazier Former consultant and eBay executive Jordan Glazier is unveiling Wildlink, a platform that rewards consumers for making recommendations across social and digital channels, while driving incremental...
Madewell Instagram is looking to ramp up shopping on the platform, expanding shopping tags to stories globally and also launching a dedicated shopping channel on Explore....
